How to market your brand | Lunch and Learn

In crowded markets, credibility matters more than ever.

In this session, brand strategist Teresa Ferreira will share how to clarify your positioning, craft authentic storytelling and communicate sustainability without falling into greenwashing.

You’ll learn how to build trust, create consistent customer experiences and translate your values into marketing that genuinely connects – and converts.

Topics covered in this session

• How to clarify your brand positioning so your marketing stands out in competitive markets

• How to communicate sustainability and eco-conscious actions with credibility (and avoid greenwashing)

• How to create consistent brand experiences that build long-term trust and loyalty

About the speaker

Teresa is the founder and creative director of Ferrgood Studio, a brand and creative studio working with brands who want to be more than beautiful.

She specialises in brand strategy, creative direction and storytelling, helping purpose-led businesses translate their values into design that sells, scales and stays true to who they are.

Teresa has worked with global brands, including Adobe, and has been recognised as a Top 25 Creative Director globally by Creativepool. She regularly speaks and delivers workshops on brand clarity, sustainability and the evolving role of creativity in the age of AI.

If you have any questions you’d like Teresa to answer during the webinar, please send them to events@enterprisenation.com.

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How to join the online webinar

When you register for the webinar, you’ll receive an automatic email, including the Zoom link to access the event. The event will begin at the time and date stated in the registration information. If you don’t receive the link within two hours of signing up via Eventbrite, please let us know by emailing events@enterprisenation.com. (Note: It may be in your junk folder.)

About Enterprise Nation

Enterprise Nation is the UK’s most active small business network, helping thousands of people turn their good idea into a great business. Join today to get everything you need to start and grow your small business, in one place.

https://www.enterprisenation.com/find-something/lunch-and-learn-how-to-market-your-brand/