BEGIN:VCALENDAR
VERSION:2.0
PRODID:-//Career Hub - ECPv6.15.20//NONSGML v1.0//EN
CALSCALE:GREGORIAN
METHOD:PUBLISH
X-WR-CALNAME:Career Hub
X-ORIGINAL-URL:https://career.alandotchin.com
X-WR-CALDESC:Events for Career Hub
REFRESH-INTERVAL;VALUE=DURATION:PT1H
X-Robots-Tag:noindex
X-PUBLISHED-TTL:PT1H
BEGIN:VTIMEZONE
TZID:UTC
BEGIN:STANDARD
TZOFFSETFROM:+0000
TZOFFSETTO:+0000
TZNAME:UTC
DTSTART:20250101T000000
END:STANDARD
END:VTIMEZONE
BEGIN:VEVENT
DTSTART;TZID=UTC:20260422T140000
DTEND;TZID=UTC:20260422T150000
DTSTAMP:20260415T215132
CREATED:20260411T150346Z
LAST-MODIFIED:20260411T150346Z
UID:2654-1776866400-1776870000@career.alandotchin.com
SUMMARY:Building strong foundations for growing your e-commerce
DESCRIPTION:Price:\nFREE\n\n\nDate:\nWed 22nd Apr 2026\n\n\nTime:\n14:00 – 15:00\n\n\n\n\n\nMany e-commerce founders focus on growth tactics like paid ads\, influencer campaigns and viral social content. \nBut without the right foundations in place\, brands often struggle to convert traffic\, retain customers and scale efficiently. \nJoin this free Tech Hub webinar to learn the essential building blocks every e-commerce business should put in place from the start. \nWe’ll explore how a well-structured store\, email marketing system and optimised social presence create the infrastructure that supports sustainable growth. \nThis session will walk through the practical set-up that successful e-commerce brands use in their early stages\, including: \n\nwhy having your own e-commerce store matters\nhow to choose the right platform for long-term growth\nwhy these decisions make a real difference when you start scaling through paid advertising and other growth channels\n\nWhether you’re selling on Etsy or Amazon and wondering if it’s time to make the move\, or launching a brand new store and want to get it right from the start\, this session will help you understand the systems and structure needed to build an e-commerce business with long term potential. \nWhat you’ll learn\n\nThe e-commerce foundations that support long term growth\n\n\nWhy owning your own store matters and how it compares to selling on Etsy or Amazon\n\n\nWhich e-commerce platforms work best for growth and which ones cause problems later\n\n\nEmail marketing basics using tools like Klaviyo or Shopify Mail\n\n\nOptimising your social profiles to build trust and support sales\n\n\nWhy strong foundations make paid advertising and scaling easier later\n\nWho should attend\n\nEarly stage e-commerce founders launching or growing their first online store\n\n\nProduct-based businesses planning to scale their brand in the future\n\n\nFounders who want to prepare their e-commerce brand for paid marketing and growth strategies\n\nAbout the speaker\nAggie Meroni is a social media ads specialist and founder of White Bee Digital. \nWith experience running campaigns for e-commerce brands across homewares and luxury fashion\, she combines agency expertise with first-hand founder knowledge and having co-founded an e-commerce business herself. \nShe specialises in helping online brands grow through strategic ads on Facebook\, Instagram and Pinterest. \nHow to join the online webinar\nWhen you register for the webinar\, you’ll receive an automatic email\, including the Zoom link to access the event. The event will begin at the time and date stated in the registration information. If you don’t receive the link within two hours of signing up via Eventbrite\, please let us know by emailing events@enterprisenation.com. (Note: It may be in your junk folder.) \nAbout Tech Hub\nA collaboration between Google and Sage and built by Enterprise Nation\, Tech Hub offers an accessible solution to support small businesses to adopt the technology they need to run and grow their ventures. \nhttps://www.enterprisenation.com/find-something/building-strong-foundations-for-growing-ecommerce/
URL:https://career.alandotchin.com/event/building-strong-foundations-for-growing-your-e-commerce/
ATTACH;FMTTYPE=image/jpeg:https://career.alandotchin.com/wp-content/uploads/2026/04/Building-strong-foundations-for-growing-your-e-commerce.jpg
END:VEVENT
END:VCALENDAR